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This image provided by McDonald's shows McDonald’s Happy Meal that features the Cactus Plant Flea Market toys. Nostalgia sells and marketers know it, having used the brands of yesteryear fully aware that consumers will willingly open their wallets to scratch that sentimental itch. That winning formula is being tweaked increasingly to create hybrids, however, products that possess the same heartfelt recognition, with a twist. (McDonald's via AP)

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Nostalgia sells; nostalgia with a twist can be a smash
February 4, 2023 12:05 a.m.

Nostalgia sells; nostalgia with a twist can be a smash

Those oldies but goodies keep popping up today, but increasingly with a twist.