Salvation Army starts red-kettle campaign early amid pandemic

For the first time in 130 years, the Salvation Army is starting its annual holiday fundraising campaign early across the country.

The funds raised through the organization’s iconic red kettles are at risk this year due to COVID-19, while requests for services are at an all-time high. Based on the increase in services already provided in response to the pandemic, the organization could serve up to 155% more people in 2020 with Christmas assistance, including putting food on the table, paying bills, and helping place gifts under the tree — assuming the resources are available.

Last year in the Flathead Valley, 350 families were served last year. Based on the increased requests for service, that would mean over 500 families who need help this holiday season.

At the same time, due to the closing of retail stores, consumers carrying less cash and coins, and the decline in foot traffic, the Salvation Army could see up to a 50% decrease in funds raised nationally through the traditional red kettles. Last year $126 million was raised nationally through about 30,000 red kettles; $125,000 was raised In Kalispell and Flathead County.

Since March, the Salvation Army Kalispell Corps has provided more than 773 meals, 796 food boxes, and emotional and spiritual support to over 600 people in need. There are a number of ways individuals can help those in need through the Salvation Army’s programs:

• Host your very own virtual red kettle and challenge your friends and family

• Give hope and joy to kids and families in need through the Salvation Army’s online Angel Tree program.

All gifts stay right here in the Flathead. For more Information, call the Salvation Army Kalispell Corps at 406-257-4357 or visit kalispell.salvationarmy.org.